I’ve noticed that a lot of people are or have or will be having a social media break over the summer.
Whether this is for the whole summer or just a couple of weeks, if they need that break then it’s the best course of action.
As far as I can tell, social media isn’t going anywhere and their followers may even be having a little break as well.
On a personal level I most likely won’t be taking a break, as in a chunk of time, away from social media. I’ve already scheduled all of August’s posts anyway. But I admit, there’s a lot to juggle at the moment.
So, I have a different plan and that is to ease off a bit with my planning and scheduling for September.
I’m going to post 4 types of content, 4 days a week.
It’s not my idea though, I downloaded it from Janet Murray.
The 4X4 Method
This is basically making it easier to come up with, create and post content. There are 4 areas to consider:
NEWS/TRENDS – what’s going on in the world or your industry world
INSPIRE – share a story that will get people excited
COMMUNITY – ask questions, have conversations, engage
EDUCATE – share some really useful information
The thing about social media is that it’s all about testing to see what happens.
Where did I get it from?
And back to the download, in case you were wondering because there’s nothing on her website about this free 30 day content planner, I saw it in an ad she’s running (just goes to show that ads work). Here’s all the details of the ad on the Janet Murray Facebook page ad library.